00435nam a2200169Ia 450000500170000000800410001702000190005803700130007704000200009004100130011008400200012310000150014324500570015825000060021526000350022130000090025620250326142246.0250326s9999 xx 000 0 und d a0-314-010262-2 aTextbook aFMSLbengcFMSL aeng2eng aX:51:f N3qFMSL aMcdaniel C 0aContemporary marketing researchcMcdaniel C; Gates R a2 aNew YorkbNew York, Westc1993 a673p