Jauch L R <br/><br/>
Business policy and strategic management 
Jauch L R; Glueck W F 
 - Ed 5 
 - New York  New York, NY , McGraw Hill  1988 
 - 959p 
<br/><br/><label>ISBN: </label>0-07-032347-X 
<br/><br/><label>Source: </label>Textbook