00409nam a2200145Ia 450000500170000000800410001703700130005804000200007104100130009108400090010410000130011324500820012626000460020830000090025420250326142447.0250326s9999 xx 000 0 und d aTextbook aFMSLbengcFMSL aeng2eng qFMSL aKotler P 0aMarketing management : Analysis planning implementation and controlcKotler P aNew DelhibNew Delhi, Prentice Hallc1997 a874p