Thompson A A <br/><br/>
Crafting and Executing Strategy:text and readings 
Thompson A A; Strickland A J 
 - Boston  Boston, McGraw-Hill  2003 
 - xxxix,v.. 
<br/><br/><label>ISBN: </label>0-07-23980-1 
<br/><br/><label>Source: </label>Textbook