Blackett Tom Ed. <br/><br/>
Brand medicine: role of branding in the pharmaceutical industry 
Blackett Tom Ed.; Robins Rebecca 
 - NY  NY, Plagrave  2001 
 - xxvi,308 
<br/><br/><label>ISBN: </label>0-333-93098-3 
<br/><br/><label>Source: </label>Textbook