00434nam a2200145Ia 450000500170000000800410001703700130005804000200007104100130009108400190010410000150012324500980013826000430023630000090027920250326143215.0250326s9999 xx 000 0 und d aTextbook aFMSLbengcFMSL aeng2eng aX:513 P0qFMSL aTemporal P 0aHi-Tech hi-touch branding : creating brand ower in the age of technologycTemporal P; Lee K C aSingaporebSingapore, John Wileyc2000 a218p