Kracklauer A H <br/><br/>
Collaborative customer relationship management : taking CRM to the next level 
Kracklauer A H And Others 
 - London  London, Springer  2004 
 - 273p 
<br/><br/><label>ISBN: </label>3-540-0027-8 
<br/><br/><label>Source: </label>Textbook