Fallon P <br/><br/>
Juicing the Orange : how to turn creativity into a powerful business advantage 
Fallon P; Senn F 
 - USA  USA, Harvard Business School  2006 
 - 225p 
<br/><br/><label>ISBN: </label>1-59139-927-0 
<br/><br/><label>Source: </label>Textbook