Quelch John A. <br/><br/>
Sales Promotion Management 
Quelch John A. 
 - New Jersey  New Jersey, Prentice Hall  1989 
 - 350p 
<br/><br/><label>ISBN: </label>0-13-788118-5 
<br/><br/><label>Source: </label>Textbook 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Sales Management