00482nam a2200181Ia 450000500170000000800410001702000220005803700130008004000200009304100130011308400180012610000130014424500590015726000480021630000090026436500130027365000140028620250326144122.0250326s9999 xx 000 0 und d a978-0-470-05986-9 aTextbook aFMSLbengcFMSL aeng2eng aX:51 P7qFMSL aAaker DA 0aStrategic marketing managementcAaker Da; Mcloughlin D aEnglandbEngland, John Wiley and sonsc2007 a353p b3284.951 aMarketing