Zikmund WG <br/><br/>
Marketing Research 
Zikmund Wg; Babin Bj 
 - United Kingdom  United Kingdom, South western  2007 
 - 632p 
<br/><br/><label>ISBN: </label>978-315-0565-6 
<br/><br/><label>Source: </label>Textbook 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing