Guido G <br/><br/>
Salience of marketing stimuli 
Guido G 
 - London  London, Kluwer Academic  2001 
 - 296p 
<br/><br/><label>ISBN: </label>0-7923-7324-3 
<br/><br/><label>Source: </label>Textbook 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing