Vargo S L <br/><br/>
Special issue- toward a better understanding of the role of value in markets and marketing 
Vargo S L; Lusch R F 
 - United Kingdom  United Kingdom, Emerald  2012 
<br/><br/><label>Source: </label>Textbook 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management