Sharma Sangeeta <br/><br/>
Advertising planning and implementation 

 - New Delhi  PHI Learning Private Limited India    2006 
 - xviii, 478p.  cm. 
<br/><br/><label>ISBN: </label>9788120329737 (pbk)  325 
<br/><br/><label>Standard No.: </label>239,892 
<br/><br/><label>Source: </label> 04926, 18/09/2009, Atlantic Publisher & Dist.Pvt.Ltd.  Textual 
<br/><br/><label>Subjects--Topical Terms: </label><br/>ECONOMICS
<br/><br/><label>Dewey Class. No.: </label>X:513, P6