TY  - BOOK
AU  - Kotler Philip
AU  -  Armstrong Gary
TI  - Principles of marketing
SN  - 9788120332928 (pbk)
U1  - X:51, K7;P8-;4 (2D) 
PY  - 2008///
CY  - Delhi
PB  - Prentice Hall of India India   
KW  - ECONOMICS
ER  -