TY  - BOOK
AU  - Bluteau,Joshua M.
TI  - Dressing up : : menswear in the age of social media 
SN  - 9781805393245
PY  - 2022///
CY  - New York
PB  - Berghahn Books
KW  - Men's clothing
KW  - Social aspects
KW  - Social media
KW  - Influence
KW  - Fashion merchandising
KW  - Masculinity
N1  - Includes bibliographical references and index
N2  - "What does men's fashion say about contemporary masculinity? How do these notions operate in an increasingly digitized world? To answer these questions, author Joshua M. Bluteau combines theoretical analysis with vibrant narrative, exploring men's fashion in the online world of social media as well as the offline worlds of retail, production, and the catwalk. Is it time to reassess notions of masculinity? How do we construct ourselves in the online world, and what are the dangers of doing so? From the ateliers of London to the digital landscape of Instagram, Dressing Up re-examines the ways men dress, and the ways men post"--
ER  -