TY  - BOOK
AU  - Matthew Willcox
TI  - The Business of Choice: How Human Instinct Influences Everyone?s Decisions 
SN  - 9781839820717
PY  - 2020///
PB  - Emerald Publishing
UR  - https://www.emerald.com/insight/publication/doi/10.1108/9781839820700
ER  -