TY  - BOOK
AU  - Siegel
TI  - Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die, Revised and Updated
SN  - 9781119172536
PB  - Wiley
UR  - https://onlinelibrary.wiley.com/doi/book/10.1002/9781119172536
ER  -