Mar¡a Rodr¡guez-Rabad n Benito  <br/><br/>
Branded Content and Entertainment in Advertising: A Theoretical and Empirical Study of Creative Advertising Practices 

 -  Taylor and Francis  2023 
<br/><br/><label>ISBN: </label>9781003310686 
<br/><br/><label>Source: </label>EBOOK