Jaafar Pyeman, Wan Edura Wan Rashid, Azlina Hanif, Syed Jamal Abdul Nasir Syed Mohamad, Peck Leong Tan Proceedings of the 1st AAGBS International Conference on Business Management 2014 (AiCoBM 2014) - Springer Springer 2016 ISBN: 9789812874269 Source: EBOOK