TY  - BOOK
AU  - HOFFMAN/BATESON
TI  - SERVICES MARKETING-CONCEPTS, STRATEGIES, AND CASES  (EDITION05)
SN  - 9789360535568
PB  - cengage
KW  - MARKETING
UR  - https://cengageindiaelibrary.ipublishcentral.net/product-details/561608
ER  -