Hovland C I <br/><br/>
Communication and persuasion   psychological studies of opinion change 

 - N Haven      Yale Univ Press      1963 
 - xii, 315p.  cm. 
<br/><br/><label>Standard No.: </label>80,239 
<br/><br/><label>Source: </label> Textual 
<br/><br/><label>Subjects--Topical Terms: </label><br/>PSYCHOLOGY
<br/><br/><label>Dewey Class. No.: </label>S:47, K3-;2