TY - BOOK AU - Burnett John J TI - Nonprofit marketing best practices SN - 9780471791898 (hbd) U1 - B2T0b8B, P7 TOR PY - 2007/// CY - New Jersey PB - John Wiley & Sons, Inc KW - Marketing general KW - Non-profitmaking organizations KW - Nonprofit organizations KW - Nonprofit organizations-marketing KW - Operational Research N1 - Index 311-320p ER -