Kotler Philip <br/><br/>
Principles of marketing 

 - 13 
 - New Jersey   Prentice Hall       2010 
 - xxiii, 127p.  cm. 
<br/><br/> Appendix A1-A29p.; References R1-R26p.; Glossary G1-G8p.; Index I1-I27p. 
<br/><br/><label>ISBN: </label>9780136079415 (hbd) 
<br/><br/><label>Standard No.: </label>84386 
<br/><br/><label>Source: </label> 1994, 17/08/2009, New India Book Agency  Textbook 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>B2TOb8B, P6;Q0-;2   TOR