TY  - BOOK
AU  - Alhlou Feras
AU  -  Asif Shiraz
AU  -  Fettman Eric
TI  - Google analytics breakthrough: From zero to business impact
SN  - 9788126564804 (hbk)
U1  - D65,8(B),27, Q6 
PY  - 2016///
CY  - New Jersey 
PB  - John Wiley     
KW  -  Account creation and tracking code installation
KW  -  Data import and measurement protocol
KW  -  Measurement strategy
KW  -  Mobile app measurement
KW  - Computer Science
N1  - Appendix 551-584p.; Index 585-596p.; Reprint 2017
ER  -