TY - BOOK AU - Rud Olivia Parr TI - Data mining cookbook: modeling data for marketing, risk, and customer relationship management SN - 0471385646 (pbk) U1 - D65,8(B),27, P1 PY - 2001/// CY - New York John Wiley Sons, Inc. KW - Data mining KW - Computer science N1 - Appendix A-B, 323-354p; Index 359-367p ER -