TY  - BOOK
AU  - Mooi Erik
AU  -  Mooi-reci Irma
AU  -  Sarstedt Marko
TI  - Market research: The process, data and methods using stata
SN  - 9789811052170 (hbk)
U1  - B2T0b8B:f, Q8 
PY  - 2018///
CY  - Singapore
PB  - Springer       
KW  -  Data
KW  -  Descriptive statistics
KW  -  Getting data
KW  -  The market research process
KW  - Operational Research
N1  - Glossary 391-409p.; Index 411-416p
ER  -