TY  - BOOK
AU  - Meidan Arthur
TI  - Marketing financial services
SN  - 033355003X (pbk)
U1  - X62:51, N6 
PY  - 1996///
CY  - Hampshire
PB  - Macmillan Press Ltd       
KW  -  Financial services
KW  -  Marketing
KW  - Economics
N1  - Includes bibliographical references; Index 315-324p
ER  -