Hooley Graham J <br/><br/>
Quantitative methods in marketing 

 - 2nd 
 - London  International Thomson Business Press        1999 
 - xv, 464p.  cm. 
<br/><br/> Includes bibliographical references.; Index 454-464p. 
<br/><br/><label>ISBN: </label>186152417X (pbk) 
<br/><br/><label>Standard No.: </label>6656 
<br/><br/><label>Source: </label> Narosa,  Textual 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Quantitative methods
<br/><br/><label>Dewey Class. No.: </label>B2T0b8B, N9