TY  - BOOK
AU  - Hopkins David S
TI  - Marketing plan
T2  - Elsevier Business Intelligence Series. V5. Conference Board Research Report. 801
SN  - 0 8237 0237 5
U1  - X:51, M1 
PY  - 1981///
CY  - Amsterdam
PB  - Elsevier Science         
KW  - Marketing
ER  -