TY  - BOOK
AU  - George David
TI  - Preference pollution:  How markets create the desir   
T2  - Economics, Cognition and Society
SN  - 0472112201
U1  - X:51:g, P1 
PY  - 2001///
CY  - Ann Arbor 
PB  - University of Michigan Press      
KW  - Marketing
N1  - Bibliography: P 181-93
ER  -