O'Shaughnessy John <br/><br/>
Competitive marketing   A strategic approach    

 - Boston  Allen and Unwin          1984 
 - 372p  cm. 
<br/><br/> Bibliography: p 351-62 
<br/><br/><label>ISBN: </label>0046582428 
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>X:51, M4