Kerin Roger A <br/><br/>
Strategic marketing problems    Cases and comments    

 - 4 
 - Boston  Allyn and Bacon          1987 
 - xv, 735p  cm. 
<br/><br/><label>ISBN: </label>0205103332 
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>X:51-8, M1;M7