TY  - BOOK
AU  - KIM W Chan
AU  -  MAUBORGNE Renee
TI  - Red Ocean traps
T2  - Routledge INEM Advances in Economic Methodology
SN  - 9781633692664
U1  - X:51, Q7 
PY  - 2017///
CY  - Boston
PB  - Harvard Business Review Press       
N1  - Bibliography: p 213-228; Appendix: p 204-212
ER  -