Seth Jagdish N <br/><br/>
Marketing theory   Classic and contemporary reading    

 - Cincinnati  South Western           1986 
 - vii,872p  cm. 
<br/><br/> Bibliography chapterwise 
<br/><br/><label>ISBN: </label>0538192534 
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>X:51, M6