TY  - BOOK
AU  - Ramaswamy V S
AU  -  Namakumari S
TI  - Marketing management in Indian environment
SN  - 33390 932 X
U1  - X:51-8.2.N8, M3 
PY  - 1983///
CY  - Delhi
PB  - Macmillan          
N1  - Bibliography: 332-337
ER  -