TY  - BOOK
AU  - Bettman James R
TI  - Information processing theory of consumer choice
T2  - Addison-Weley Advances in Marketing Series
SN  - 0201008343
U1  - X:1:(S:44), L9 
PY  - 1979///
CY  - California
PB  - Addison-Wesley          
KW  - Consumption Economics
ER  -