Gelb Gabriel M <br/><br/>
Insights for marketing management 

 - California  Goodyear Publishing Company          1977 
 - viii, 303p  cm. 
<br/><br/><label>ISBN: </label>0876204744 
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>X:51-8, L4;L7