Zikmund William G <br/><br/>
Exploring marketing research 

 - 2 
 - Chicago  Dryden Press           1986 
 - xxiii,778p  cm. 
 - Dryden Press Series in Marketing .
<br/><br/> Bibliography chapterwise 
<br/><br/><label>ISBN: </label>003005668 
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>X:51b4, M6