Hisrich Robert D <br/><br/>
Marketing decision for new and mature products : Planning, development, and control 

 - Columbus  Charles E Merrill pub co.       1984 
 - xii,424p.  cm. 
<br/><br/> Includes bibliography 
<br/><br/><label>Standard No.: </label>39213 
<br/><br/><label>Source: </label> Textual 
<br/><br/><label>Subjects--Topical Terms: </label><br/> Operational research irt management<br/>Mathematics
<br/><br/><label>Dewey Class. No.: </label>B28930bX:8, M4