Lancaster Geoffrey Selling and sales management - 3rd - Delhi Macmillan Press 1994 - xv,333p cm. Bibliography: p 321-326; Published previous as Sales Techniques and Management; Appendix: p 309-320 ISBN: 0333 93045 2 Source: General Book Subjects--Topical Terms: Salesmanship Dewey Class. No.: X:514-8, N4