KAPOOR Neeru Advertising and personal selling - 2 - Delhi Pinnacle books 2012 - 385p cm. - Routledge Frontiers of Political Economy . Bibliography: p 136-39 ISBN: 9788192228402 267.75 Source: 5132, 09/10/2013, RAJKIRAN BOOK AGENCY General Book Subjects--Topical Terms: Commerce Dewey Class. No.: X:513, Q2