TY - BOOK AU - Verma Harsh Vardhan TI - Role and effectiveness of marketing in Indian comp T2 - University of Delhi, Management (Faculty of-), Thesis. Thesis, University of Delhi, Management (Faculty of- U1 - XM5:51.2.N9, N8/Th PY - 1998/// CY - Delhi PB - University of Delhi KW - Joint Stock Companies ER -