Edwards Charles M <br/><br/>
Retail advertising and sales promotion 

 - 3 
 - Englewood  Cliffs Prentice-Hall           1959 
 - xii,705p  cm. 
<br/><br/> Appendix: p 641-694 
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising
<br/><br/><label>Dewey Class. No.: </label>X:513, J9