Simon Julian L <br/><br/>
Management of advertising 

 - Englewood  Cliffs Prentice-Hall           1971 
 - xii,287p  cm. 
<br/><br/> Bibliography: p 267-274 
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising
<br/><br/><label>Dewey Class. No.: </label>X:513-8, L1