TY  - BOOK
AU  - Ehrenberg A S C
AU  -  Pyatt F G Ed.
TI  - Consumer behavior :  Selected readings   
T2  - Penguin Education. Penguin Modern Management Readings Ed by D S Pugh
U1  - X:1:(S:44), L1 
PY  - 1971///
CY  - Harmondsworth
PB  - Penguin Books         
KW  - Consumption Economics
N1  - Bibliography: P 371
ER  -