Jayasimha K.R Ed. <br/><br/>
Strategic marketing   Concept and cases    

 - Hyderabad  Icfai University           2003 
 - viii,183p  cm. 
<br/><br/><label>ISBN: </label>8178811308  280 
<br/><br/><label>Source: </label> 1472, 18/08/2008, NEW INDIA BOOK AGENCY  General Book 
<br/><br/><label>Dewey Class. No.: </label>X:51, P3.1