Parthasarathy V Ed. Marketing to children Concepts and experiences - Hyderabad ICFAI University Press 2006 - viii, 217p cm. Bibliography P 207-08; Glossary P 209-12 ISBN: 8131401499 340 Source: 11872-A, 01/01/2008, General Book Subjects--Topical Terms: Commerce Dewey Class. No.: X:51:(S1), P6