TY  - BOOK
AU  - Donnelly James H
AU  -  Ivancevich John M
TI  - Analysis for marketing decisions
T2  - Irwin Series in Quantitative analysis for Business. Ed by Robert B Fetter
U1  - X:51-8, LO 
PY  - 1970///
CY  - Illinois
PB  - Irwin          
KW  - Marketing
N1  - Bibliography at the end of each chapter; Appendixes p 381-82
ER  -