TY  - BOOK
AU  - McCarthy E Jet Me
AU  -  Brogowicz A A
TI  - Essentials of marketing
T2  - Irwin Series in Marketing. Ed. by Gilbert Churchill
SN  - 0256021422
U1  - X:51, L9 
PY  - 1979///
CY  - Illinois
PB  - Irwin          
KW  - Marketing
ER  -